Netflix (via Shakers) is seeking a skilled SEO Consultant to enhance the visibility and relevance of our YouTube and TikTok channels, as well as support specific content campaigns. The ideal candidate will have proven experience in editorial SEO, particularly within the YouTube and TikTok platforms, and be familiar with the entertainment industry.
Type of contract: Freelancer via Shakers
Minimum commitment: 6 months
Workload: Approximately 10 hours per week.
Start date: July/ September
Salary: Based on experience
About Netflix:
Netflix is the world’s leading streaming entertainment service with 270 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Having launched in Spain in 2015, Netflix evolved from being a relatively unknown company in a brand new segment to become a successful mainstream player in entertainment and pop culture in the country. Globally and locally, our growth came in the wake of sustained commitment to satisfying consumers, combining a great product experience with an ever-growing library of exclusive series and movies. The Social Marketing at Netflix is on the pulse of conversation among our consumers - not just listening, but participating in and starting thoughtful, hilarious, exciting discussion with fans across platforms outside of Netflix. Though part of the larger marketing organization, this team’s work is to build love for the brand by keeping Netflix members entertained even when they’re not watching.
Key Responsibilities:
- Provide relevant keywords related to our business to increase the impact and relevance of our YouTube and TikTok channels.
- Identify types of content that can help position our titles among frequent searches and results.
- Advise on content categories, concepts, and keywords for our creative agency to develop SEO-focused content.
- Review and optimize tagging, titles, and descriptions of our posts.
- Stay updated with real-time SEO trends and provide timely insights to enhance our positioning.
Workload and Schedule:
- Approximately 10 hours per week.
- Contract duration: 6 months, with a review at the end.
- Flexible working hours, with established weekly deadlines for deliverables and consultation hours.
- Participation in a weekly meeting with our creative agency to align recommendations for always-on content.
- Communication via Slack and email.
- For campaign consultancy, 2-3 meetings of 30 minutes each for briefing, proposal, and fine-tuning.
Project Involvement:
- Ongoing project for always-on content for our channels.
- Consultancy for approximately 5 campaigns with varying levels of involvement.
Requirements:
- Proven experience in editorial SEO, specifically for YouTube and TikTok.
- Previous experience working with entertainment brands or clients is beneficial.
- Must be based in Spain and have experience working with Spanish clients.
- Ability to stay informed about social media conversations in Spain for providing timely Real Time SEO information.
- Fluency in Spanish and English.
Personal attributes:
- Passionate and curious about creative marketing, brands, and entertainment.
- Strategic, forward-thinker, extremely organized and thrive in a fast-paced environment.
- Has a record of cultivating relationships and a deep level of respect with top brand marketers.
- Capable of working independently as well as part of a broader team.
- A dynamic presenter who can captivate and communicate effectively with senior executives.
- Can organize, clarify and communicate complex ideas quickly, succinctly and accurately.
- High level of intellectual curiosity with the ability to demonstrate strong judgment in the face of ambiguity.
- Agile, goal-oriented, driven to succeed and always up for a challenge.
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Can flourish in our unique company culture.
